Welcome to the Sustainable
Packaging Future of 2035!
What if we reimagined our relationship to packaging — and what if we got it right?
At the SPC, we’re painting a picture of what the sustainable packaging paradise of 2035 could look like.
So, take a look, get inspired, and learn how you can play a role in bringing this vision to life!
What Will Bring Us to This Future?

Policy
EPR and labeling bills are the secret sauce behind these scenes, creating systems where consumers can easily, confidently recycle.

Materials
The best materials are collected at end-of-life, easy to sort, and safe with a low environmental impact — and critically, they’ll hit these criteria within your product category.

Goals
With the easy sustainability wins already unlocked, what’s left — like reusable or refillable packaging — is harder but could move you much closer and more meaningfully toward your sustainability goals.