Barbara joined GreenBlue in August 2016, devoting most of her time to the organization of SPC’s events: SPC Impact (our open very sought-after new spring event) and SPC Advance (our boots-on-the ground, fall, members-only event). She also coordinates external speaking engagements of SPC staff and partnership development. Before joining GreenBlue, she was Conference Director with Smithers Pira/Pira International. During her time there, she was responsible for over 60 events in sustainability and emerging tech fields held in North America, Europe and Latin America. She holds a Juris Doctor and an LLM in Business Law from Universidad Anahuac in Mexico City. When she is not planning events, Barbara spends her time practicing piano, flute and cello with her three young children through the Suzuki method and discovering great food around her adopted home state of Wisconsin, perpetually waiting for summer to arrive.