Allison Lin

Global VP Packaging Sustainability


Allison Lin is the Global VP of Packaging Sustainability at Mars, Inc., where she leads the cross-segment strategy to improve the sustainability impact of Mars’ packaging. She was previously the SVP of Sustainability and Market Development at Westfall-Technik, and has spent the majority of her career driving Sustainability at Brand Owners such as P&G, Starbucks, and Coca-Cola, launching multiple projects to move packaging to more recyclable formats or utilizing higher levels of recycled content. She has been in multiple committees and organizations across the Sustainable Packaging industry, including SPC, APR, EMF Advisory Board, CGF PWCoA, PIA’s Recycling Committee, Healthcare Plastics Recycling Council, and many others. She has a BS in Business Administration from Carnegie Mellon University and an MBA from the Fuqua School of Business at Duke.

Why do you want to serve on the Executive Committee?

– Provide perspective from across the value network on trends, strategies, and future focus areas

– Ensure a global perspective is considered when developing positions and strategies

– Keep a pulse on consumer perceptions and behaviors and understand educational needs

What do you think you would contribute as an Executive Committee representative?

Allison has over 15 years of experience leading strategies and new innovation in the packaging sustainability space. She has launched multiple projects to increase recycled content in new areas, bio-based materials, as well as helped establish sustainable packaging goals and strategies at both multinational brand owners and converters/equipment manufacturers. She has seen SPC develop from its inception into the organization it is now, and would like to be part of future guidance and strategy development, as sustainable packaging continues to grow from trenches of the corporate sustainable offices into the global lime light. She has an understanding of global material and consumer trends, as well legislation and key issues that we need to address as an industry.