600 E. Water Street, Suite C Charlottesville, VA 22902

434.817.1424

The Goals Database

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Diageo

Last Update: Jan 24th, 2019
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Recycled Content

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We have set four sustainable packaging targets to be achieved by 2020.

– Reduce total packaging weight by 15%

– Increase recycled content to 45%

– Make 100% of our packaging recyclable or reusable

– Sustainably source all our paper and board packaging to ensure zero net deforestation.

Achieve 40% average recycled content in our plastic bottles [by 2025] – and 100% by 2030.

 

Bio-based / Renewable Materials

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Statement Of Support

In addition to increasing recycled content, we are also seeking more sustainable alternatives for the source of PET we use. In recent years, there has been a significant increase in PET manufactured from bio-based raw materials. In particular, we support the use of bio-plastics made from waste, such as bagasse (a by-product from the production of sugar cane). We will continue to explore opportunities to introduce this plant-based PET into our supply chain to reduce carbon emissions and move away from petroleum-based materials.

Water Consumption

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Reduce water use through a 50% improvement in water use efficiency [by 2020]

Equip our suppliers with tools to protect water resources in the most water-stressed locations [by 2020].

Greenhouse Gas Emissions

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Reduce absolute greenhouse gas emissions from direct operations by 50%, and achieve a 30% reduction along the total supply chain [by 2020].

Manufacturing / Operational Waste

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Achieve zero waste to landfill [by 2020].

Improving Recovery Infrastructure

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Statement Of Support

Accelerate our support for recycling by increasing collaboration, particularly where we have influence, and engaging with Governments, peers and consumers to facilitate improved recycling [by 2025].

We are also determined to advocate for and drive increased investment in recycling in markets where we operate, particularly where the recycling industry is in early stages of development such as Ghana, Nigeria, Ethiopia and South Africa.

 

Responsible Fiber Sourcing

Material Efficiency

Responsible Fiber Sourcing

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We have set four sustainable packaging targets to be achieved by 2020.

– Reduce total packaging weight by 15%

– Increase recycled content to 45%

– Make 100% of our packaging recyclable or reusable

– Sustainably source all our paper and board packaging to ensure zero net deforestation.

Combined
These goals or statements have overlap among more than one category

Increasing Recycling

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Statement Of Support

Encouraging consumers to recycle more, by including recycling symbols on our product labels where applicable; and to recycle better, by properly segregating their used plastics to make it easier to recycle and to produce higher quality material.

Design For Recovery

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We have set four sustainable packaging targets to be achieved by 2020.

– Reduce total packaging weight by 15%

– Increase recycled content to 45%

– Make 100% of our packaging recyclable or reusable

– Sustainably source all our paper and board packaging to ensure zero net deforestation.

Ensure 100% of the plastic we use is designed to be widely recyclable (or reusable/compostable), using plastics that allow for increased consumer recycling rates [by 2025].

  • Example - Recycled Content
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