Chris has worked in and around the packaging industry since 2007, spanning design, research & development, recycling and reuse. Currently leading Business Development at Fyllar, Chris is responsible for the execution of in-store refill within Lidl and is focused on building a positive business case for liquid refill systems in mainstream retailers. Chris began his packaging career at Kraft Foods, and has studied product design, manufacturing and packaging technology. He was also a founding member of TerraCycle Europe, the owners of Loop and global leaders in recycling hard-to-recycle materials.His other experiences include Chilean refill start-up Algramo, and KeepCup, known worldwide for its bright, bold and instantly recognisable reusable cups.