30% average recycled content in our plastic packaging [by 2025].
Responsible Fiber Sourcing
Tracing 100% of virgin pulp and paper-based packaging to at least country of harvest annually. Sourcing 100% of pulp and paper-based packaging from certified, verified or recycled sources by the end of 2020. Ensuring virgin pulp and paper that we source from areas assessed as high-deforestation risk must be certified by Forest Stewardship Council.
Eliminate Unfavorable Materials
25% reduction in virgin plastic use by 2025 dependent on advancement of chemical recycling at pace and scale & alignment of food safety regulations. Eliminate PVC (by 2020)
For years, we’ve been focused on light-weighting packaging materials of all types, including plastics. We’ll keep at that while also looking for ways to eliminate unnecessary layers of plastics and other materials in secondary and tertiary packaging.
Improving Recovery Infrastructure
10 reuse programs that test new business models by 2025.
Design For Recovery
100% of our plastic packaging to be reusable, recyclable or compostable
Recycling guidance for consumers in all major markets by 2025.
Greenhouse Gas Emissions
Reduce the total greenhouse gas (GHG) emissions across our value chain by 27 percent by 2025 and 67 percent by 2050.
Eliminate unsustainable water use in our value chain, beginning with halving it by 2025.
Renewable / Alternative Energy
As a founding RE100 member, Mars is committed to sourcing 100% renewable electricity by 2040.
Mars will also continue to pursue innovative solutions to reduce energy use in our direct operations through energy efficiency solutions.